The Cordial Economy - Ethics, Recognition and Reciprocity Ir al contenido principal


70 Personas desempleadas refuerzan mañana sus competencias laborales en el 4º Networking de la Mesa de RSCs

La Mesa de Responsabilidad Social de Castellón celebra mañana, jueves 31 de mayo, un encuentro entre empresas y personas desempleadas para fomentar la empleabilidad de quienes suelen encontrar mayores dificultades para hacerse un hueco en el mercado laboral. 
El 4º Networking para el empleo tendrá lugar en el Hotel Luzde Castellón (Carrer del Pintor Oliet, 3, 12006 Castellón) desde las 9:30 hasta las 13:30 horas.
Más de 150 personas –entre empresas, entidades sociales y personas desempleadas- participan en esta experiencia que alcanza su cuarta edición. Un encuentro en el que cada persona seleccionada por los servicios de empleo de las entidades sociales de la Mesa realiza un itinerario por siete talleres formativos y entrevistas de trabajo con los técnicos especializados en recursos humanos de las firmas participantes. Medio centenar de empresas –multinacionales, grandes empresas y pymes- que desarrollan su actividad en la provincia de Castellón dan su respaldo a esta iniciativa.
La Mes…

The Cordial Economy - Ethics, Recognition and Reciprocity

The aim of this book is to propose, from a civil perspective —such as that developed by Stefano Zamagni— and a cordial perspective —such as that developed by Adela Cortina—, orientations to design an economy in tune with what the historical moment demands. Among other things, this comes from encouraging institutions, organisations and companies to include in their designs aspects as important for carrying out their activities as cordial reciprocity, mutual recognition of the communicative and affective capacities of the linked or linkable parties, public commitment and the active participation of civil society.

The book first show the conceptualisation of the process of self-interest as operating for one’s own benefit and its inclusion in the orthodox economic model. Secondly, it will show some of the logical/formal and experimental limits of the axiomatic economics model to discover the possibility of building bridges between theoretical modelling and factual validation. Thirdly, it will demonstrate the fragility of a rationality model based on the paradigmatic figure of homo oeconomicus.  Fourthly, it will reflect on the critical process that has identified reciprocity as a determining factor for human cooperation, turning this behaviour into a paradox in which the lack of a reasonable explanation from the selfish perspective becomes inconsistent in the predominant economic theory. Fifthly, from a moral point of view it describes and criticises the different approaches to reciprocity observed by sociologists, biologists, psychologists and economists. Sixthly, it analyses three mutual recognition proposals as possible foundations for human cooperation, highlighting one of them –cordial recognition, developed by Cortina– because it is more closely related to studies of reciprocity, particularly the most recent contributions from the neurosciences. Seventhly, it proposes cordial reciprocity as a horizon of meaning for the various approaches to reciprocity observed. Eighthly, it explores the possible emergence and development of cordial goods, a type of relational and communicative good that enables joint actions to take place in different contexts of human activity. Ninthly, it analyses the application and implementation of cordial reciprocity at the macro, meso and micro levels of the economy. And finally, it proposes guidelines for designing a monitoring and compliance system which, based on the communication, storage and processing of big data and the committed participation of stakeholders, offers businesses the possibility of inspecting their underlying dimensions of morality, emotions and responsibility.